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Archive for the ‘Email Marketing Trends’ Category


12 wise ideas from iLive conference

European marketers spent May 22 at the iLive Internet marketing conference in Riga to learn more about the most effective and innovative techniques in Internet marketing. We’ve squeezed out the essence of the event and prepared 12 wise take-away ideas for you about the latest in email marketing, social media marketing, affiliate marketing and SEO. […]

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9 Questions about Email Marketing You’ve Always Wanted to Ask Tamara Gielen

Email marketing expert? Guru? Tamara Gielen prefers to say she’s simply passionate about email marketing. And this passion is focused on helping people to grow their business. Tamara Gielen has over 10 years of experience in online, email and direct marketing. She is the author of the leading email marketing blog Be Relevant!, the founder […]

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The Stark Truth about Email Marketing: Exiled Englishman Mark Brownlow Reveals All

If you follow email marketing trends, tips and industry experts, you should know Mark Brownlow from Email Marketing Reports. He’s a freelance business writer and lecturer and one of the brightest email marketing experts ever. The author of the blog with an interesting title “No man is an iland” because of his willingness to share […]

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Will SMS Saturate Your Target Market?

The way we interact and share information is changing rapidly, with mobile technology leading the way. So, the way we market must also change rapidly with more tools for reaching a mobile audience. It’s no secret traditional advertising has been undergoing a shift from offline and mobile advertising is quickly becoming the most effective way […]

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Email Marketing Trends 2012 – The Year of The Dragon

Symbolizing dominance and ambition, the Dragon is considered the mightiest of the signs in the Chinese Zodiac. Dragons live by their own rules and are usually successful due to their drive, ability to face challenges and willingness to take risks. Passionate and enthusiastic, dragons prefer to lead and in their professional lives express creativity, inventiveness […]

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Reading Email On The Go

The high increase of smartphones this year has caused surprising results in email viewership on mobile devices. Email open rates on mobile devices have grown by 34% compared with the previous six month period! The world’s leading email certification and reputation monitoring company, ReturnPath, released this compelling report just a few days ago. This is […]

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New Technology in Email Marketing: Open Mail Format

Mailigen Founder, Arturs Bernovskis, recently attended the first email marketing conference in Russia and Mailigen participated in a session discussing Open Mail Format (OMF) technology. OMF is an open standard for tagging email, the open standard displays information in mailboxes in a user-friendly way and allows webmasters and email managers to significantly increase the response […]

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What Is Email Marketing Situation in Russia?

10 to 13 October 2011, Russia hosted its first email marketing conference “Mailing Conference 2011”. Russian marketers clearly marked their up-coming trend: Russia looks towards the West and is more than serious to reach global standards. Mailigen, one of Europe’s leading email service providers, has made a significant investment in the development of email marketing […]

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The most important performance measures and trends in email marketing 2011

In a recent survey by MarketingSherpa, more than 1100 email marketing specialists were surveyed. It concluded that the one of biggest obstacles to communication in email marketing is creating truly relevant content for email marketing campaigns.

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