Email Marketing Blog

Mailigen tips & news on email marketing best practices..
Mailigen Inline Images Feature

Avoid Blocked Images in Emails with Inline Images Feature

What does a perfect email campaign look like? Clear message, thoughtful design, eye-catching pictures… However, blocked images can ruin your email campaign, making emails look vastly different in subscribers’ inboxes – broken, messy and disappointing. Is there a way to avoid blocked images in emails? We came up with the Inline Images feature! Why are […]

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Mailigen integration with Shopify

Shopify and Mailigen Talk to Each Other for E-commerce Solutions

Today, e-commerce and email marketing go hand in hand. As a result, we have released a new extension with Shopify e-commerce platform. Mailigen integration with Shopify enables a two-way synchronization between your Mailigen email list and Shopify customer base, providing a highly personalized marketing experience. Include Email Marketing in your E-commerce Strategy Email marketing is […]

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Mailigen integration with Magento

Magento and Mailigen Works in Tandem for E-commerce Solutions

We’ve always believed that email marketing and e-commerce are inseparable, particularly in today’s world! So we’ve created a special extension for the Magento e-commerce platform. Mailigen integration with Magento enables a two-way synchronization between your Mailigen email list and your Magento email newsletter subscriber list in order to perform common email strategy and email automation. […]

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Email size and deliverability

How Does Email Size Affect Deliverability?

What could be more important for an email marketer than knowing his or her carefully planned email campaign is being successfully delivered and receiving customer attention? Spam filters can make emailing difficult by requiring that special rules are followed before sending out an email campaign. The question, “How do I make my emails spam-filter friendly?” […]

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Content editing Drag and Drop Editor

Create Perfect Responsive Email Templates With The New Drag’n’Drop Editor

The way in which you create your emails has changed forever! Can you imagine creating a template by easily moving some blocks together? Building perfect responsive emails for smartphones and tablets in just minutes? Yes, now you can! Mailigen’s Drag and Drop email template editor has been rebuilt from the ground up for a much […]

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Time Match feature

Time Match: Delivering Emails Based on Subscribers’ Time Zone

Imagine you have subscribers from New York, London and other parts of the world in your email list. And you want to send them a newsletter at noon. Perform segmentation by time zones? Send at the time that fits to the majority? Both solutions are either too time consuming or too inaccurate. That’s why we […]

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Contact Reports

Contact Reports: New Feature to Monitor Subscriber Engagement

It’s very important to know who your audience is and how engaged they are. By using the new contact reports feature in Mailigen, you can pinpoint how engaged your subscribers are within each email list and analyze individual contact profiles. Previously, you were able to analyze all your subscriber activity within a certain time period […]

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A/B Split Test

Send Only the Most Effective Emails Using A/B Split Test

Exciting news, marketer! We’ve launched Mailigen version 3.0 including the long-awaited A/B split test feature. Moreover, this feature includes four different types of tests that you can perform! You can test different subject lines, from or sender names, email content, calls to action, sending days and times – thereby allowing you to deliver only the […]

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