Posts Tagged ‘Email Marketing Trends’
Playing Nine Questions with Email Marketing Expert Scott Hardigree
In our ongoing series checking in with email marketing experts blazing new trails, we had the opportunity to chat with Scott Hardigree*. Scott is the CEO of the email marketing agency Indiemark, a company founded by email marketing veterans dedicated to building on insights and passion for email marketing. Scott was so insightful and candid, [...]
Read More...Email Marketing Trends 2012 – The Year of The Dragon
Symbolizing dominance and ambition, the Dragon is considered the mightiest of the signs in the Chinese Zodiac. Dragons live by their own rules and are usually successful due to their drive, ability to face challenges and willingness to take risks. Passionate and enthusiastic, dragons prefer to lead and in their professional lives express creativity, inventiveness [...]
Read More...Mobile email marketing forces mobile era
Mobile email marketing shares the same idea as traditional email marketing. The only difference is email reading conditions. Instead of a computer screen that measures 13 to 21 inches on the diagonal, you have maybe 2 to 4 inches depending on a mobile phone. Regardless of how we measure, it is at least 10 times less. And that… changes everyting.
Read More...The most important performance measures and trends in email marketing 2011
In a recent survey by MarketingSherpa, more than 1100 email marketing specialists were surveyed. It concluded that the one of biggest obstacles to communication in email marketing is creating truly relevant content for email marketing campaigns.
Read More...